Pinterest Most Popular Niches in 2020s

When it comes to Pinterest most popular niches in 2020s, things shift constantly, but there is a common trend that seems to remain…

Pinterest’s most popular niches in the 2020s encompass a wide range of interests and trends. From home decor and sustainable living to wellness and self-care, users are actively exploring and sharing content that reflects their lifestyle choices and aspirations.

The platform has also seen a surge in interest in topics such as outdoor adventures, DIY crafts, and plant-based recipes, reflecting a growing awareness of environmental and health-conscious choices. These diverse niches offer a glimpse into the evolving preferences and values of Pinterest’s user base during this decade.

Pinterest Most Popular Niches in 2020s

With over 478 million monthly users, Pinterest is one of the most popular sites on the internet. Pinterest offers a wide range of niches that are popular among its users. This article will explore the top Pinterest niches in the 2020s, which can help you identify trends, boost your Pinterest marketing strategy, and grow your online presence.

In this article, we will dive into the Pinterest most popular niches, highlighting the top Pinterest niches, trending Pinterest niches, popular Pinterest categories, and the best Pinterest topics. Whether you are an artist, home decor enthusiast, entertainment lover, DIY and crafts enthusiast, fashion aficionado, designer, educator, or food lover, Pinterest has something for everyone.

Art – One of the Top Pinterest Niches

Art is a highly popular niche on Pinterest, attracting a large community of users interested in various aspects of artistic expression. Whether you’re passionate about photography, sketching, or art equipment, Pinterest provides a platform to explore, discover, and connect with like-minded individuals.

Photography enthusiasts can find an abundance of inspiration, tips, and tricks on Pinterest. From landscape photography to portrait techniques, the platform offers a diverse range of content to help you improve your skills and capture stunning images. Whether you’re a beginner or an experienced photographer, Pinterest can be a valuable resource in your artistic journey.

If sketching is your preferred art form, Pinterest is a treasure trove of sketching tutorials, ideas, and techniques. Whether you’re interested in graphite, charcoal, or digital sketching, you’ll find a wealth of resources to fuel your creativity. Moreover, Pinterest allows artists to showcase their own drawings, gaining exposure and feedback from a supportive community.

Art equipment is another popular sub-niche within the art category on Pinterest. From finding the best paintbrushes and canvases to discovering the latest digital art tools, Pinterest provides a platform for artists to research and explore different art supplies to enhance their creative process. Whether you’re a hobbyist or a professional artist, Pinterest can help you stay updated on the latest art equipment trends.

Home Decor – A Popular Pinterest Niche

When it comes to home decor, Pinterest is the go-to platform for inspiration, ideas, and trends. With its visually appealing interface and user-friendly features, Pinterest has become a haven for those looking to transform their living spaces into personalized havens. Whether you’re searching for innovative color palettes, furniture ideas, or DIY tips, Pinterest has it all.

One of the reasons why home decor is such a popular niche on Pinterest is that it caters to a wide range of interests and styles. From contemporary designs to rustic aesthetics, Pinterest offers a diverse selection of home decor inspiration. Users can browse through thousands of pins, create mood boards, and even save their favorite ideas for future reference.

Within the home decor niche, there are also various sub-niches that cater to specific interests. One popular sub-niche is upcycling ideas, where users can discover creative ways to repurpose old items and give them a new lease on life. Whether it’s turning a vintage ladder into a bookshelf or transforming wine bottles into decorative vases, upcycling ideas provide endless possibilities for DIY enthusiasts.

Innovative Color Palettes

One aspect that sets Pinterest’s home decor niche apart is its focus on innovative color palettes. Users can explore different combinations of colors and patterns to create unique and visually striking interiors. From monochromatic schemes to bold, contrasting hues, Pinterest offers endless options for those looking to elevate their home decor game.

Furniture Ideas and DIY Tips

In addition to color palettes, Pinterest is also a treasure trove of furniture ideas and DIY tips. Whether you’re looking to revamp your living room, create a cozy reading corner, or design a functional home office, Pinterest has a plethora of inspiration to suit every taste and budget. From budget-friendly IKEA hacks to handmade furniture pieces, users can find innovative solutions and DIY tutorials to bring their ideas to life.

Overall, home decor is a popular Pinterest niche that offers a wealth of inspiration and ideas to users. With its emphasis on innovative color palettes, furniture ideas, and DIY tips, Pinterest has become the ultimate destination for anyone looking to transform their living spaces into beautiful and personalized homes.

Entertainment – A Trending Pinterest Niche

When it comes to finding inspiration for your next movie night or discovering new TV shows to binge-watch, Pinterest has become a popular platform for entertainment enthusiasts. With a large percentage of its users interested in movies, quotations, and TV program recommendations, Pinterest provides a treasure trove of content for those seeking entertainment-related ideas.

On Pinterest, you can find quotes from your favorite performers, allowing you to capture the essence of their work and share them with others. Whether you’re a fan of classic films or the latest Hollywood blockbusters, Pinterest has a collection of movie quotes that will resonate with you. Additionally, if you’re looking for movie night ideas or recommendations for TV programs, Pinterest provides a wealth of suggestions to suit your preferences.

Entertainment companies can also harness the power of Pinterest to promote new movies and create targeted campaigns. By sharing visually appealing content related to upcoming releases, behind-the-scenes glimpses, and exclusive interviews, these companies can engage with their target audience and generate buzz around their projects.

Popular Pinterest Boards for Entertainment

Board NameNumber of Followers
Movie Quotes1.2 million
TV Show Recommendations800k
Movie Night Ideas1.5 million
Behind the Scenes600k

Pinterest has evolved into more than just a social media platform. It has become an essential source of inspiration and recommendations for entertainment enthusiasts. Whether you’re looking for the perfect movie quote to capture your emotions or seeking ideas for your next movie night, Pinterest offers a wealth of content to satisfy your entertainment cravings.

DIY and Crafts – A Fast-Growing Pinterest Niche

The DIY and crafts niche is experiencing rapid growth on Pinterest, with a large audience interested in activities such as crocheting, jewelry-making, knitting, and handcrafted items. If you are passionate about creativity and enjoy making things with your own hands, Pinterest is the perfect platform for you to explore and share your DIY projects.

Within the DIY and crafts niche, crocheting has gained a significant following on Pinterest. Whether you are a beginner or an expert, you can find a plethora of crochet patterns, tutorials, and inspiration to fuel your creativity. From cozy blankets to adorable amigurumi toys, crocheting offers endless possibilities for creating beautiful and unique items.

Benefits of Joining the DIY and Crafts Community on Pinterest

  • Find inspiration: Pinterest is a treasure trove of DIY and crafts ideas, helping you discover new projects and techniques to try.
  • Showcase your creativity: Share your own DIY projects and inspire others with your unique ideas and creations.
  • Connect with like-minded individuals: Interact with a community of DIY enthusiasts, exchange ideas, and get feedback on your projects.
  • Learn new skills: Pinterest offers a wide range of tutorials and guides, allowing you to develop new crafting skills and expand your repertoire.
  • Boost your online presence: If you have an online business selling handmade crafts, Pinterest can be a valuable platform for showcasing your products and reaching a wider audience.

So whether you love crocheting, jewelry-making, knitting, or any other form of crafting, Pinterest is the place to be. Join the DIY and crafts community, unleash your creativity, and be inspired by the amazing projects shared by fellow crafters.


Crafting NicheDescription
CrochetingExplore a variety of crochet patterns and tutorials for all skill levels.
Jewelry-MakingDiscover techniques, designs, and inspiration for creating your own unique jewelry pieces.
KnittingFind knitting patterns and tips to create cozy garments, accessories, and home decor items.
Handcrafted ItemsGet inspired by handmade crafts in various categories, from home decor to personalized gifts.

Women’s Fashion – A Highly Popular Pinterest Niche

When it comes to women’s fashion, Pinterest is the go-to platform for inspiration, trends, and style tips. With a large percentage of female users, Pinterest has become a hub for fashion enthusiasts looking to discover new looks, explore different styles, and stay up-to-date with the latest fashion trends. Whether you’re a fashion blogger, influencer, or simply someone who loves to express their personal style, Pinterest offers a wealth of resources and ideas to help you elevate your fashion game.

One of the key advantages of using Pinterest for women’s fashion is the visual nature of the platform. Users can create boards and pin images of their favorite outfits, accessories, and fashion inspirations. This makes it easy to curate a personalized collection of fashion ideas that reflect your unique style. Whether you’re into boho chic, minimalist elegance, or streetwear trends, Pinterest has a vast array of images to inspire your fashion choices.

Furthermore, Pinterest offers a wide range of fashion-related categories and sub-niches to explore. From clothing and shoes to accessories and beauty, you can find inspiration for every aspect of your wardrobe. Whether you’re looking for outfit ideas for a specific occasion, tips on how to style a particular garment, or advice on the latest fashion trends, Pinterest has it all.

Top Women’s Fashion Pinterest Accounts

Pinterest AccountDescription
Hello Fashion BlogA popular fashion blog that shares daily outfit inspiration, fashion tips, and style advice.
KristabelA fashion and lifestyle blog focusing on sustainable fashion, body positivity, and personal style.
Straight A StyleA fashion blog that offers outfit ideas, style tips, and affordable fashion finds.

Aspiring fashion bloggers and influencers can also leverage Pinterest to grow their online presence. By curating boards with high-quality fashion images, engaging with the Pinterest community, and collaborating with other fashion influencers, you can gain exposure and attract a fashion-savvy audience. Pinterest offers a range of features such as promoted pins and shopping ads that can help increase your visibility and drive traffic to your blog or social media channels.

In conclusion, women’s fashion is a highly popular niche on Pinterest. From fashion inspiration to style tips and trend forecasts, Pinterest offers a wealth of resources and ideas for fashion enthusiasts. Whether you’re looking to revamp your wardrobe, explore new styles, or connect with like-minded fashion lovers, Pinterest is the perfect platform to fuel your passion for women’s fashion.

Design – A Profitable Pinterest Niche

The design niche is a profitable and popular category on Pinterest, with a significant number of users actively searching for various design-related topics. Whether you’re interested in logo design, web design, or app design, Pinterest offers a wealth of inspiration and resources to help you excel in your creative endeavors.

Logo design is a particularly popular sub-niche within the design category. Users often search for logo design inspiration, tips, and examples to help them create visually appealing and memorable logos for their businesses. From minimalist logos to complex and intricate designs, Pinterest is a treasure trove of ideas for every logo designer.

Top Pinterest Accounts for Design Inspiration

AccountDescription
Best Graphic DesignA curated collection of the Best Graphic Design examples and inspiration.
Zeka DesignsShowcases stunning designs, typography, and creative graphic design work.
Creative MarketA hub for design resources, including fonts, templates, and graphics.

Web design is another sought-after topic within the design niche. Pinterest provides a platform for web designers to discover new design trends, explore innovative user interfaces, and showcase their own web design portfolios. Whether you’re interested in responsive web design or e-commerce website design, Pinterest has a vast collection of web design inspiration that can ignite your creativity.

App design is also gaining popularity on Pinterest. As mobile applications continue to dominate the digital landscape, designers are constantly seeking fresh ideas and design techniques to create engaging and user-friendly apps. Pinterest offers a wide range of app design resources, including app UI inspiration, wireframe examples, and prototyping tools, to help designers stay ahead of the curve and create remarkable mobile experiences.

With its vast user base and visual nature, Pinterest is a perfect platform for designers to showcase their work, gain exposure, and attract potential clients. Whether you’re a logo designer, web designer, or app designer, leveraging Pinterest’s design niche can significantly enhance your online presence and open up new opportunities in the design industry.

Education – A Popular Pinterest Niche for Teachers and Parents

Pinterest is a popular platform for teachers and parents looking for education-related inspiration, resources, and activities for children. Within the education niche, there are several sub-niches that cater to specific needs and interests. Whether you’re a teacher looking for classroom resources or a parent seeking creative ideas for your child’s learning journey, Pinterest offers a wealth of content to explore.

Teacher Resources Niche

In the teacher resources niche, Pinterest is a treasure trove of ideas, lesson plans, printables, and interactive activities. Educators can find resources for various subjects, grade levels, and teaching styles. From classroom organization tips to engaging lesson ideas, Pinterest has it all. Many teachers and education-focused accounts curate boards specifically dedicated to sharing high-quality resources that can be easily accessed and implemented in the classroom.

Field Trips Niche

The field trips niche on Pinterest is perfect for teachers and parents looking to plan memorable and educational outings. Pinterest provides a platform for sharing and discovering field trip ideas that cater to different age groups and interests. Whether you’re seeking local cultural experiences, nature adventures, or hands-on learning opportunities, Pinterest has a vast collection of ideas to inspire your next field trip.

Arts and Crafts Niche

The arts and crafts niche on Pinterest is a popular category for both teachers and parents. From simple craft projects for younger children to more complex DIY activities for older students, Pinterest offers a wide array of creative ideas and tutorials. Whether you’re looking for seasonal crafts, holiday-themed projects, or art techniques, Pinterest is a valuable resource for finding inspiration and step-by-step instructions.

Benefits of Pinterest for EducationExamples
Promotes collaboration and networking among educatorsTeach For America
Provides access to a wide range of educational resources and materialsEducation World
Inspires creativity and innovation in teaching and learningNurturing Learning
Offers a platform for sharing success stories and best practicesThe Primary Peach

Whether you’re a teacher or a parent, Pinterest offers a wealth of resources and inspiration to enhance educational experiences. From lesson plans and field trip ideas to arts and crafts projects, Pinterest is a valuable tool for educators and parents alike. Explore the education niche on Pinterest and unlock a world of creativity and learning for your students or children.

Food and Drinks – A Popular and Profitable Pinterest Niche

The food and drinks niche is a popular and profitable category on Pinterest. With millions of users searching for food recipes, meal-planning inspiration, and food-related content, Pinterest has become a go-to platform for food enthusiasts. Whether you’re a food content creator, recipe creator, or chef, Pinterest provides an excellent opportunity to share your work and attract a food-loving audience.

When it comes to the food and drinks niche on Pinterest, there is a wide variety of content to explore. From mouthwatering recipes to innovative meal-planning tips, Pinterest offers a wealth of ideas and inspiration. Users can discover new dishes, learn cooking techniques, and find creative ways to incorporate their favorite ingredients into their meals.

For those who are passionate about creating food-related content, Pinterest is an ideal platform to showcase your recipes, cooking skills, and unique food creations. By sharing your content on Pinterest, you can reach a larger audience and connect with like-minded individuals who appreciate good food and drinks.

Some popular Pinterest accounts in the food and drinks niche include Self Proclaimed Foodie, Foodie Crush, and Mom Foodie. These accounts curate a wide range of food-related content, including recipes, cooking tips, and meal-planning ideas. By following these accounts, you can discover new recipes, get inspired, and stay up-to-date with the latest food trends.

Signature Przemo

Przemo Bania is a blogger and writer whose love of blogging began as an impulse, not as a hobby but a necessity, seeing his wife struggle with endometriosis. Przemo runs two other blogs which you can find by reading his story…

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