What Strategies Work for Running 3 Blogs?

Running multiple blogs at once needs a strategic plan. I’ve learned this from my own journey, filled with ups and downs. Businesses use blogging to grow a loyal audience over time. Many bloggers also start their own businesses thanks to their blogs¹. In this piece, I’ll share what I’ve learned from managing three blogs in different areas, each with its own way of making money.

My first blog was about health, inspired by my wife’s health issues. New bloggers start by building a following with regular posts before looking into ways to make money¹. My second blog, on home decor, grew faster than I expected. And this blog, about blogging itself, shows my love for this ever-changing field. Blogs are sites that get updated, sharing personal stories and helping companies connect with their audience¹.

The gig economy is growing, making blogging more popular for those wanting financial security and flexibility. People start blogs for many reasons, like sharing views, teaching, building email lists, personal branding, or making money online¹. Here, I’ll share how I manage to run three blogs successfully, each with its own set of opportunities and hurdles.

Blogging: A Rewarding and Lucrative Venture

Starting a blog can be both rewarding and lucrative. Through blogging, you can become a credible expert in your field. You can earn income part-time or full-time and connect with people who share your interests.

Blogs have grown from personal journals to powerful platforms. They let businesses and individuals share info, build communities, and make money.

Establishing Credibility and Earning Income

By posting high-quality content regularly, you become an authority in your niche. This can lead to more Blog Monetization and Earning Income through ads, affiliate marketing, or selling products or services². It can take just 2 years to turn a blog into a profitable business².

Connecting with Like-Minded People

Blogging lets you Connect with Audience and Building Credibility. By interacting with readers on comments, social media, and other channels, you can create a loyal community². This can lead to networking, collaborations, and business partnerships.

Blog Monetization Strategies	Potential Earnings
Advertising	$250,000 – $500,000 per year³
Affiliate Marketing	Varies based on commission rates and sales
Selling Products or Services	Depends on pricing and demand

Blogging can be a rewarding and lucrative venture. It helps you Earn Income, Build Credibility, and Connect with Audience. With the right strategies and hard work, your blog can become a thriving online business²³⁴.

Why Start a Blog?

Starting a blog can be very rewarding. It lets you document your life, explore creativity, or share your thoughts with the world. Blogging is a flexible way to reach your goals⁵.

To Document Experiences

For some, blogging is like a digital journal. It helps them record their lives and journeys. Documenting experiences this way is powerful. It lets you reflect on growth, capture special moments, and keep a lasting record⁵.

To Have a Creative Outlet

Blogging is great for those who love writing and design. It lets you express yourself freely. You can also choose how your blog looks, which is very fulfilling⁵.

To Share Thoughts and Experiences

Many bloggers want to share their thoughts and experiences with others. It’s a way to connect with people who think like you. By sharing stories and insights, bloggers can make a difference and start conversations⁵.

There are many reasons to start a blog. It can be a way to be creative, connect with others, or keep your memories safe. Blogging can change your life in big ways⁵.

Misconceptions About Blogging

Blogging lets you share ideas, grow an audience, and even make money. But, many people think it’s hard to start a blog⁶. This stops them from giving it a try.

Some think blogging costs a lot of money. But, you can start for free on platforms like WordPress or Blogger⁶. Another myth is that blogging is dying. But, it’s still a key way to share deep, reliable info⁷.

Many new bloggers believe every post must be perfect. But, you can always edit and improve your content⁶. You don’t need followers to start a blog – many famous bloggers started from zero⁶.

Some think blogging is a quick way to make money. But, it’s really about sharing what you love and building a loyal audience over time⁷. It’s not about posting every day to make money. Quality content is more important⁷.

People also believe it’s too late to start a blog. But, blogging is still powerful and relevant today⁷. You can make different types of blogs, using photos, videos, or podcasts, focusing on what your readers like⁷.

Knowing the truth about these misconceptions helps new bloggers. It gives them a clear view of what blogging is really about. This can make their blogging journey more successful and rewarding⁶⁷⁸.

Steps to Start a Successful Blog

Starting a successful blog takes a strategic plan. First, you need to define your topic or niche. Picking a specific area makes you an expert and builds trust over time. Research shows that 55% of marketers see blogging as a top way to draw in and connect with their audience⁹.

Define Your Topic or Niche

Think about what you love, what you know well, and what your audience needs. A clear niche lets you make content that hits home with your readers. Remember, bloggers earn an average of $37 a year¹⁰.

Conduct Competitor Research

Understanding your competition is vital. Look at what others in your field are doing and find ways to stand out. Marketers who blog are 13 times more likely to see success, so research well⁹.

Define Your Target Audience

Knowing who you’re writing for is crucial. Think about their age, where they live, and what they like. Also, know their problems and what they need. Over 69% of businesses struggle to find their target audience in content marketing. By getting to know your audience, you can make content they’ll love⁹.

By defining your niche, researching competitors, and knowing your audience, you’re ready to start a successful blog. With the right plan and hard work, you can grow an online presence and connect deeply with your readers¹⁰¹¹⁹.

Planning Your First Blog Post

Starting your blogging journey means planning your first blog post well. This post sets the tone for your whole blog. Research shows that readers don’t want an “introductory” post first¹². Instead, aim to solve a problem or talk about a topic in your niche¹².

To plan your first blog post, do thorough keyword research to find what your audience is looking for¹³. This makes sure your content hits the mark with your readers¹³. Also, pick specific categories or topics for your blog and focus on one for clarity and success¹².

Craft a captivating headline that grabs the reader’s attention.
Write a compelling introduction that hooks the reader and sets the stage for the rest of the post.
Organize the body of the post in a clear and logical manner, addressing the main points or solutions.
Incorporate visuals, such as images or infographics, to enhance the post’s visual appeal¹⁴.
Optimize the post for search engine optimization (SEO) by including relevant keywords in the title, headers, and alt-text of images¹².
Add internal links to other relevant content on your blog to encourage further exploration.
Conclude the post with a clear call-to-action, encouraging readers to engage, share, or take a desired action¹².

For lifestyle blogs, Pinterest is a great tool¹². Use it to make images that are easy to share and use tools like Tasty Pins to boost your content’s visibility¹².

The first blog post is just the start of your blogging journey. By planning it well, you set the stage for a successful blog that connects with your audience¹³. Keep trying new things, listen to feedback, and keep improving your content to grow your online presence¹³.

Naming and Branding Your Blog

Choosing the right name for your blog and building a strong brand is key. Your blog’s name should be easy to remember, fit your niche, and be a domain name¹⁵. Many new bloggers spend a lot of time picking a name, sometimes over a week¹⁵. But, you can find a great name in under 30 minutes with a simple plan¹⁵.

When picking a name, think about your niche and the tone you want to set¹⁵. Some blogs, like Flickr and Tumblr, use typos and tricky names and still succeed¹⁵. It’s best to keep your blog name simple, short, and clear to avoid confusion¹⁵.

Building a strong brand for your blog is just as crucial. You’ll need a logo, color scheme, and font choices to look professional¹⁶. Rebranding can help your blog grow, especially if your old name no longer fits¹⁶.

It’s smart to trademark your blog’s name to protect it¹⁷. With over 500 million blogs online, the competition is fierce¹⁷. Your blog’s name and domain tell readers what your blog is about and who made it¹⁷.

Success in blogging comes from great content, value to readers, and a strong brand, not just the name¹⁷. By using these tips, you can make a blog name and brand that really stand out.

Claiming a Domain Name and Hosting

As an aspiring blogger, securing a domain name and reliable web hosting is key. Choosing the right domain name is crucial for your online presence and connecting with your audience¹⁸. Aim for a short, easy-to-remember domain that includes relevant keywords to boost your search engine ranking¹⁸. With over 360 million domain names registered worldwide¹⁸, it’s vital to act fast to get your desired domain before it’s taken.

After picking your domain, think about web hosting. Web hosting is what makes your blog visible online¹⁹. Top hosting services like GoDaddy offer WordPress Hosting plans that include hosting, fast speeds, and 24/7 support¹⁹. When picking a hosting service, consider storage, traffic, backups, support, and your budget¹⁹.

Feature	GoDaddy WordPress Hosting	Other Providers
Hosting Services	✔️	✔️
Fast Performance	✔️	Varies
Customer Support	24/7	Varies
Backup Capabilities	✔️	Varies
Pricing	Competitive	Varies

Your domain name and web hosting are the core of your blog. Spend time and effort to find the right solutions that match your goals¹⁹. With the right domain and hosting, you’ll set the stage for a successful, attractive, and solid blog¹⁸.

For easier domain registration, consider Red Points. They help you claim your domain and manage it well²⁰. With their help, your online presence will be secure, optimized, and ready to connect with your audience²⁰¹⁹¹⁸.

Choosing a Blogging Platform and Template

Choosing the right blogging platform and template is key to starting a successful blog. There are many Blogging Platforms, Website Builders, and Content Management Systems out there. It’s important to pick one that fits your goals and your level of tech knowledge.

Self-hosted platforms like WordPress give you more control and room to grow, but they can be harder to manage²¹. On the other hand, platforms like Wix and Squarespace are easier to use but might not have as many features²².

It’s crucial to make sure your chosen platform has the features, scalability, and ease of use you need for your blog²¹. Some top choices include WordPress, Squarespace, Wix, Pixpa, and Craft CMS²².

HubSpot’s Content Hub is a great choice for those looking for a full content management solution²¹. It has a 4.5/5 rating on G2 with almost 1,400 reviews²¹. Content Hub offers tools for blogging, improving conversions, managing social media, and analyzing data, all in one place²¹.

Content Hub has an AI-powered blog writer, helps generate topics, and aids in creating content²¹. It also has pre-designed themes, lets you build custom themes, supports multiple languages, and tests content variations²¹.

Choosing a blogging platform and template should depend on your needs, tech skills, and your blog’s future goals²¹. By picking the right platform, you can set up a blog that does well and grows²¹.

The platform you pick should meet your current needs and have room to grow with your blog²¹. With the right platform and template, you can make a blog that looks good, is easy to use, and ranks well in search engines²¹²²²³.

Running 3 Blogs Strategies

Running three blogs can be tough, but with the right strategies, you can do it well. You can deliver great content to your audience²⁴.

One good strategy is to make a detailed content calendar. This helps me plan my posts ahead. I can keep up with new content across all three blogs without getting too stressed²⁵. It helps me meet deadlines, match themes, and find ways to promote my blogs together.

Another key part is making my workflow smoother. I use tools and automation to make tasks like research and editing easier. This lets me spend more time on being creative and planning²⁴. With better processes, I can handle all three blogs efficiently.

It’s also smart to reuse content across blogs. I change up old posts for each blog’s audience. This saves time and keeps my blogs fresh²⁴. It also means I can use my hard work in more places.

To run three blogs well, you need a good plan. Use a content calendar, tools, and repurpose your content. This way, I keep my blogs interesting and engaging without getting too stressed²⁴²⁵.

Strategies	Benefits
Comprehensive Content Calendar	Ensures a steady publishing schedule Allows for coordinated themes and topics Facilitates cross-promotion opportunities
Streamlined Workflow	Leverages tools and automation to save time Optimizes processes for greater efficiency Frees up time for creative and strategic tasks
Content Repurposing	Saves time by adapting existing content Ensures a consistent flow of new material Allows for customization to different audiences

Benefits of a Blogging Strategy

Creating a blogging strategy can greatly improve your online presence. It helps you keep making content regularly and keeps your audience interested²⁶. Having a plan also keeps you on track and focused on your goals for each blog.

Consistency is Key

Posting content regularly is key to gaining trust and keeping readers interested²⁷. Half of the Hubspot blog’s traffic comes from posts made earlier²⁶. This shows the long-term value of a strategic approach. Regular updates also help search engines see your site as active, which can make it easier to find²⁶.

Being consistent can also boost your website’s traffic and lead generation²⁶. About 90% of leads on the Hubspot blog come from older posts²⁶. This proves the strength of a good blogging strategy.

Building Momentum

Sticking to a regular posting schedule helps you grow your audience and keep them engaged²⁷. This boosts your online visibility and creates a cycle where people look forward to your new content. This strengthens your brand’s authority²⁶.

Being consistent is especially important at the start. It takes time to build a loyal readership and see real results²⁸. Most corporate blogs don’t see a good return on investment until after 6 to 12 months of consistent blogging²⁸. This shows the need for persistence and a solid strategy.

Using a strategic approach to blogging brings many benefits. These include better credibility, more visibility, and more traffic and leads. A thoughtful blogging strategy is a key tool for your online marketing²⁶²⁷²⁸.

Defining Your Blogging Goals

Before starting your blog, it’s key to set clear goals. Are you aiming to build brand awareness, earn income, or just enjoy writing? Your goals will shape your content, Monetization Goals, and strategy²⁹.

Setting specific, time-based goals helps you track progress and stay motivated. For example, you might aim for certain income, traffic, or social media growth²⁹.

Let’s look at some examples: aim to post once a week, get 25,000 visitors a month, make $40,000 a year, or grow your email list²⁹.

Breaking down your $40,000 goal into smaller amounts makes tracking easier. This could mean $3,333 a month or $109 a day²⁹. Tracking your traffic by month helps increase visitors gradually²⁹.

Remember, reaching your goals takes time and effort. Using tools like Google Analytics can help track your progress²⁹.

When setting Audience Growth Goals, aim high but be realistic. This balance helps you make steady progress without feeling overwhelmed²⁹.

Blogging Statistic	Value
Percentage of content marketers who prioritize blogging as a top inbound marketing strategy	55%³⁰
Percentage of marketers who report that content marketing, especially blogging, generates demand or leads	60%³⁰
Time spent by internet users on blogs compared to email	3x more³⁰
Monthly WordPress blog comments	77 million³⁰
Increase in links for long-form content compared to shorter articles	2% more³⁰
Increase in email traffic for businesses that blog compared to those that do not	2x more³⁰
Increase in links to websites for companies that blog	97% more³⁰
Monthly blog page views	20 billion³⁰
Percentage of internet users who read blogs regularly	77%³⁰
Average blog post length	1376 words³⁰
Ideal publishing frequency for increased traction	2-4 times per week³⁰

Setting Setting Blogging Goals is key to your blogging success. Clear, measurable goals keep you motivated and help you track progress. Aim high but be realistic to ensure steady growth²⁹³⁰.

Picking Your Niche and Target Market

Choosing the right niche and understanding your audience is key to your blog’s success. Your niche should be specific to show your expertise. Your target market should match your goals for making money. Doing thorough research helps you find gaps in the market and make a blog that speaks to your readers.

Think about what you love and know well when picking a niche. The blog makes over six figures a year³¹. This shows how important it is to pick a niche you care about. It leads to better content and insights for your readers.

Look at online forums like Reddit and Quora³¹ to see if people want what you want to talk about. Looking at other blogs³¹ helps you see what your audience likes and needs. This way, you can make content they’ll really connect with.

When figuring out your audience, think about their age, gender, where they live, what they like, and how much they spend. The beauty and entertainment industries are huge, with over 4 and 7 billion people respectively³². Knowing what your audience likes helps you make content and strategies that work well.

The secret to blogging success is giving your audience unique, useful, and relevant content. Niche blogs³³ draw in a dedicated crowd, leading to more engagement. They also do better with making money because advertisers can target their ads more effectively.

By picking your niche and audience carefully, you can build a blog that shines online. The key is to balance what you love, what your audience needs, and how you make money³¹³²³³.

Conducting Keyword Research

Keyword research is key to a successful Content Ideation and Search Engine Optimization plan. It helps you find the keywords your audience is looking for. This way, you can make content that meets their needs and interests³⁴. In fact, over 90% of pages get no traffic from Google if they don’t do keyword research³⁴.

Finding the right keywords is about balancing easy-to-rank keywords with those that fit your business goals³⁴. Hard keywords need great content, a unique approach, and strong link building³⁴. Clustering keywords can help you rank higher and use your resources better³⁴.

When doing Keyword Research, it’s important to know the difference between main and supporting keywords. This helps you pick keywords based on how hard they are to rank for, how often they’re searched, what people are looking for, and how relevant they are to your topic³⁴.

Google’s goal is to give searchers what they’re looking for, making Keyword Research key to understanding what people search for³⁵. Today, using topic clusters is a big part of SEO success. The move to pillar content and topic clusters is a big change³⁵.

Doing Keyword Research and making a topic cluster strategy takes several steps. You start with short-tail keyword research and then create a cluster strategy³⁵. Tools like SEMRush and Keywords Everywhere can help. It’s a good idea to check your keyword strategy every quarter or twice a year³⁵.

Knowing about Keyword Research concepts like search volume, keyword density, and competition can improve your content and SEO³⁶.

Using these insights in your blogging can make your content hit the mark with your audience. It can bring in organic traffic and help your blogs succeed³⁴³⁵³⁶.

Creating a Content Calendar

Keeping a regular posting schedule is vital for engaging your blog’s audience. A content calendar helps you plan and organize your posts ahead of time. This way, you always have fresh content ready to share³⁷. An editorial calendar also lets you publish posts at the best times, like during seasonal trends or events in your niche³⁸.

Popular tools for making editorial calendars include Google Sheets, Google Calendar, PublishPress. These tools give you a clear view of your content schedule and make it easy to change your plans³⁹. If you’re just starting, consider posting one blog per week. Planning ahead for a month can help you prepare better³⁹.

Using a content calendar helps you manage your content better, boosts productivity, and improves teamwork. It also gives you an edge over competitors³⁸. Planning your content calendar for a month or quarter saves time and lets you focus on creating and strategizing³⁸. Remember, good planning is key to using your resources well and making your content successful³⁷.