As a blogger, I’ve often thought about starting a new blog to reach new audiences or increase my earnings. With over1 600 million blogs online, the competition is fierce. But2, just posting once a week isn’t enough. People want fresh content often.
This article will share the best ways to manage three blogs at once. I’ll cover how to keep your content fresh, engage with your readers, and keep your brand consistent. I’ll also talk about SEO strategies that work well for multi-blog owners. If you’re thinking of starting more blogs or improving your current ones, this guide is for you.
Get ready to learn about managing blogs, strategies for multiple blogs, and effective practices for running three blogs. Let’s explore the strategies that will make you successful in the blogging world.
Why You Should Run Multiple Blogs
Running multiple blogs can be a smart move for online entrepreneurs. It helps you spread out your income sources. This way, you’re not just depending on one blog for money3. Plus, starting a second blog after you’ve learned from the first can make it grow faster3.
Reduce Risk by Diversifying Income Streams
Having multiple income sources from different blogs can keep your finances stable. If one blog’s traffic or earnings drop, the others can make up for it. This approach is key to avoiding financial risks and succeeding online3.
Accelerate Income Growth with Experience
Starting a second blog after mastering the first can boost your earnings. You’ll know how to dodge common mistakes and use smart strategies right away3. This means your new blog can grow quicker, bringing in more visitors, engagement, and money3.
Also, managing multiple blogs lets you explore new topics. This can lead to more traffic and earnings4. By offering different content, you can reach more people and find new chances online534.
Discovering Untapped Niches with New Blogs
Exploring new niches as a blogger is exciting and rewarding. Launching multiple blogs lets you find untapped opportunities. My third blog6 focused on a fashion industry area no one was covering. It grew faster than my first two blogs.
For blog success, finding profitable niches is key. Using tools like Google Keyword Planner and SEMrush helps find niches7. Focusing on a specific audience increases engagement. Exploring micro-niches helps you stand out and become an expert7.
Recent research shows profitable blog niches for 2024 include personal finance, health and fitness, dating and relationships, and food and6. These niches have high engagement and great money-making chances through affiliate marketing and more.
- Personal finance is a top profitable niche for 2024 because it solves problems for people and offers great affiliate marketing chances6.
- The health, fitness, and well-being niche is another profitable choice because people always look for health advice and ways to live healthier6.
- The dating and relationships niche is growing fast, with the global online dating market expected to hit 2.86 billion USD in 2022, making it a good blog area6.
- Food and drink is a popular niche with people always wanting new food ideas, showing its potential as a profitable blog topic6.
By looking into trends like AI and technology blogs, mindfulness and self-care content, and sustainable living info, bloggers can find niches with low competition and high growth potential8. The key is to research well, know what your audience wants, and make content that stands out online.
When Not to Have More than One Blog
Running multiple blogs can help you grow your online presence and make more money9. But, sometimes, having just one blog is better9. This depends on your personal brand and how your audience likes it.
Personal Branding and Influence Factors
If your blog is a big part of your personal brand and you often show your face on it, you might not need more blogs9. Your followers probably want to connect with you directly, not follow many niche blogs10.
It’s important to know what your audience likes to decide if one blog or many are better10. Some businesses do well with 1-2 blog posts a week, while others need to post more to keep people interested and visible online10.
Scenario | Optimal Blogging Approach |
---|---|
Strong personal brand with frequent face showcasing | Single, focused blog leveraging personal influence |
Audience prefers infrequent, in-depth content (1-2 posts/month) | Single, focused blog with quality over quantity |
Audience expects regular updates (1-2 posts/week) | Multiple blogs to maintain consistent publishing schedule |
Choosing between one blog or many should depend on your brand, what your audience likes, and your business needs10. By thinking about these things, you can pick the best way to share content and grow your followers.
Launching a New Blog Efficiently
Starting a new blog means focusing on a specific niche, picking a domain name, and choosing a basic WordPress theme11. It’s important to create and publish your first “pillar” content right away. Don’t worry too much about design or technical stuff at this stage. This helps your blog get indexed by search engines and start building authority early11.
Platforms like Hostinger Website Builder have templates to help your blog shine. They offer hosting for $2.99/month, including a free domain, backups, unlimited bandwidth, and security11. While these builders might be less flexible, many bloggers use them along with platforms like Medium, Blogger, or Tumblr11.
When starting a blog, think about how many people search for topics in your niche11. Interviews with experts can also boost your blog’s authority, even if you’re not an expert11. But, remember, self-hosted platforms like WordPress need you to buy hosting separately11. Some CMS platforms, like WordPress, require tech knowledge. Website builders are easier for beginners11.
To sum up, focus on making great content, optimizing your blog, and using the right tools and platforms. This approach will help you build a strong foundation for your blog and set it up for success11.
Writing Pillar Content for a New Blog
Starting a new blog means focusing on creating top-notch, detailed “pillar” content. This content becomes the main part of your website’s strategy12. Pillar pages help show you’re an expert on a topic, make your site easier to navigate, and improve the user experience12. They also stop keyword cannibalization and help search engines understand your site’s structure12.
The Google “Sandbox” Period for New Sites
When you start a new blog, you’ll face the Google “sandbox” period12. This is when search engines check if your site is trustworthy and relevant, and it might not rank well right away12. To get through this, start with 7-10 detailed, quality pillar articles and wait about 6 months12. This way, you build a strong base for your blog’s growth and success once it leaves the sandbox.
Successful bloggers often spend about 25 hours a week on making and sharing content13. They focus more on quality, aiming for in-depth pillar content with 90% of their efforts13. This strategy works well, as pillar content gets 4 times more traffic than regular posts13. Also, blogs with good pillar content see a 60% higher conversion rate and 50% more social media shares13.
When making pillar content, do thorough research and organize your ideas well14. Tools like the Semrush Topic Research Tool can help find topics for your pillar posts14. Planning and doing it right is key, as pillar content boosts your SEO, engages your audience, and helps your blog succeed14.
By putting effort into creating top-quality pillar content, you set a strong base for your blog’s growth and become an expert in your niche121314.
Planning Long-Term Content Production
For multi-blog owners, a long-term content strategy is key for growth and success15. Good content marketing can boost traffic and conversions from websites and social media15. It also helps a brand show up more in search results15. High-quality content gets ranked higher, bringing in more organic traffic15.
Outsourcing vs. In-House Content Creation
Deciding to outsource or create content in-house is a big choice. Outsourcing through freelance writers can help bloggers grow their sites15. Hiring a WordPress content manager can also streamline the publishing process15. This way, resources are used better, saving time, money, and effort15.
Creating content in-house can give a deeper brand understanding and audience connection15. It leads to consistent content creation with a focused team15. Plus, in-house content can make a business a thought leader15. A strong content marketing plan also boosts visibility in search results15.
The choice between outsourcing or in-house content creation depends on the blogger’s resources and goals151617.
Whether you outsource or create content in-house, a long-term strategy is vital for multi-blog owners. Investing in quality articles pays off over time17. Long-term content builds relationships, keeping readers engaged and trusting17.
Planning for long-term content production helps multi-blog owners build a lasting, effective content machine. This machine attracts traffic, creates leads, and makes the brand a leader in the industry151617.
Staying Organized with Multiple Blogs
Managing many blogs can feel overwhelming, but it’s key for your online success18. It’s important to regularly check your blogs to keep them fresh and relevant18. This means updating old posts and archiving those that don’t fit anymore18. Making sure your content is easy to find is crucial for readers18. Use tags and categories to keep your posts tidy.
18 Having a good system for managing your blog helps with keeping everything up-to-date18. Skippet, an AI tool, can help you keep track of and organize your blogs and articles well.
19 WordPress doesn’t support many blogs in one by default, but you can use categories and menus to help19. You can make feeds for each blog by adding /feed to the URL19. WordPress Multisite lets you manage many WordPress sites from one place, which is great for handling lots of blogs.
19 Changing your permalink structure can make your blog URLs look better and be easier to read19. Using categories, menus, and WordPress features can make managing multiple blogs easier and more efficient.
19 Setting up unique home pages for each blog with tools like Divi can make your site more user-friendly19. With WordPress Multisite, managing many sites becomes easier through the control panel.
20 Studies show that blog headlines with 14 to 17 words get the most shares20. Posts with infographics get more links than those without20. Longer blog posts, over 1,000 words, get more social media attention.
20 Color can make a brand more recognizable, and knowing how long a feature takes to read can improve the reader’s experience.
Tracking the Right Metrics for Growth
Starting multiple blogs means focusing on the right Tracking Blog Metrics and Performance Measurement for growth. Instead of just looking at revenue, which you can’t control, track metrics that show how well each blog is doing and its growth potential21.
Keep an eye on content creation, traffic, and how people interact with your blogs. This helps you make smart choices about where to put your efforts21. Companies that watch their performance closely do 24% better than those that don’t21. Things like how happy customers are, how many convert, and how long employees stay can show how healthy and growing your blogs are21.
Setting clear metrics targets helps you stay focused on what you want to achieve and keep getting better21. By setting small goals and tracking them, businesses can do a lot better21. Good targets include sales, how well things perform, how happy customers are, and tracking projects21.
Comparing your blogs to others in your field can show where you need to get better and keep up21. Metrics and targets are different. Metrics show how you’re doing, and targets are what you aim for21.
Metric | Benchmark |
---|---|
Monthly Sessions (B2B) | 3.96K |
Monthly Sessions (B2C) | 9.4K |
Pageviews per Post (B2B) | 7.65K |
Pageviews per Post (B2C) | 20.94K |
Knowing and tracking the right blog metrics and KPIs helps you make smart choices to grow your blogs22.
Looking at where your traffic comes from, how many visit your homepage, and which content does well can give you great insights22. Metrics like bounce rate, conversion rate, and how much revenue comes from each part of your site show how well your site works23.
Good tracking and measurement are key to making the most of your blogs. By focusing on the right metrics and setting clear goals, you can make choices based on data to keep growing your blogs232122.
Running 3 Blogs Best Practices
As an experienced blogger, I’ve found that managing multiple blogs can boost your income, explore new topics, and grow your audience24. To do this well, you need a plan to keep everything running smoothly. Here are some tips I use to handle my 3 Blog Management, keep my blogs running well, and make them more efficient24.
- Diversify Income Streams: Running three blogs lets me earn from different sources like affiliate marketing, selling digital products, and sponsorships24. This helps me make more money and stay safe from industry changes, like Google’s updates24.
- Discover Untapped Niches: I find new topics by exploring and finding trends that aren’t yet covered well. This lets me make the most of new opportunities and stay ahead24.
- Launch Blogs Efficiently: Starting a new blog is easier when I use free platforms like Medium, Substack, and Gumroad. These platforms help me reach readers quickly and save money24.
- Produce Pillar Content: Making quality content that lasts is key for getting noticed online and being seen as an expert in your field24.
- Plan Long-Term Content: A good content plan helps me keep my blogs updated regularly. This keeps my readers coming back for more24.
- Stay Organized: Using tools and systems to manage my blogs keeps everything running smoothly. This includes editorial calendars and content management tools24.
- Track Relevant Metrics: Keeping an eye on important numbers like traffic and earnings helps me make smart choices. This way, I can keep improving my blogs for better growth24.
By following these tips, I’ve managed my three blogs well, focusing on 3 Blog Management, Optimal Blog Operations, and Multi-Blog Efficiency. The key is to think strategically, focus on quality content, and always improve your methods for long-term success and profits.
Maximum Number of Blogs to Manage
As a seasoned blogger, I’ve found that managing blogs is a tricky task. It’s tempting to grow your online presence, but there are limits to how many blogs one person can handle25.
Writing a blog post takes about 4 hours on average25. With over 600 million active blogs and 2 million new posts daily26, keeping up with content creation for many blogs is tough for a solo blogger2526.
I’ve found that the most a single blogger can manage is 7 to 8 blogs25. This number helps you keep content quality high and explore new topics in your Blog Portfolio Management25.
Some top bloggers manage many blogs, but they often have a team to help25. For solo bloggers, focusing on 7-8 blogs is best for success in Optimal Number of Blogs and Multi-Blog Scalability25.
Finding the right balance is crucial. Managing too many blogs can lead to burnout and lower quality. Focus on a few blogs to ensure they do well252627.
Building a successful blog empire is a long-term effort. Focus on quality over quantity in your Blog Portfolio Management. With the right strategy, you can make a big impact and create a lasting, profitable blog252627.
Learning from Successful Multi-Blog Owners
As an aspiring blogger, there’s a lot to learn from those who have made it big. They show us how to handle and grow many blogs. This can help us on our own path28.
Look at Yeys, Authority Website Income, and others who have done well. They share their stories and how they made money. This can teach us a lot about making a successful multi-blog business28.
These successful bloggers know how to make money from different blogs. They grow by learning from their experiences and exploring new topics. This is key for growing online28. Their stories tell us about the good and the tough parts of having many blogs28.
By looking at what these bloggers do, we can learn a lot. We can avoid mistakes and reach our goals of a successful multi-blog business28.
The stories of these bloggers guide us on how to grow our online presence. They share their wins and lessons. This can help us in managing a successful multi-blog business28.
Balancing Quality vs. Quantity of Blogs
As a seasoned blogger, I’ve learned that finding the right balance between blog quality and quantity is key for success. In the early days, I launched many blogs but couldn’t keep up the effort or interest for each one29.
Focusing on a Core Profitable Niche
Later, I realized focusing on a few high-quality, profitable blogs in a core niche was better than spreading myself too thin30. This strategy helped me create content that deeply connects with my audience, leading to higher engagement and better results29.
It’s easy to get caught up in following trends and covering many topics. But focusing on a core niche is crucial for a sustainable blogging business30. By focusing on one area, I’ve gained a deeper understanding of what my audience needs, allowing me to make content that truly helps them31.
Industry | Insights |
---|---|
Marketing | Companies that blog often (16+ times per month) get 4.5 times more leads than those that blog less29. |
Tech | Top-ranked tech blogs are about 2,000 words long, showing quality content helps with visibility29. |
Education | Consistent, high-quality educational blogs engage up to 50% more than blogs with irregular posts29. |
Fashion | Blogs with quality images and detailed descriptions convert 30% better than those with just text29. |
By focusing on a profitable niche and valuing quality over quantity, I’ve built a loyal audience and steady income from my blogs30. This approach has also strengthened my brand and made me a thought leader in my field, boosting my content’s impact31.
Finding the right balance between quality and quantity is a continuous process. It’s important to keep trying new things and adjusting your strategy31. But by focusing on Niche Profitability and Content Prioritization, I’ve built a successful blogging business that always adds value to my audience302931.
Passionate Writing for Your Target Audience
As a blogger, it’s key to make content that speaks to your audience32. Knowing the basics of search engine optimization (SEO) is crucial for creating engaging blogs32. Blogging is a powerful marketing tool that can boost your online authority, drive traffic, increase conversions, and help sell more.
To hit the mark, focus on an Audience-Centric Content approach32. Use content that’s helpful, link to trusted sources, and include relevant keywords to improve SEO and climb up in search rankings32. Creating a buyer persona helps you know who your ideal customer is, making it easier to tailor your blogs for them.
32 Pick topics that add value to your audience, like info, product reviews, or industry facts, to answer their questions32. Keep your buyer personas in mind when picking blog topics and tackle their pain points, goals, and challenges.
32 Ask customers about their needs to come up with relevant blog topics and tackle their FAQs32. The Cubing Technique is a great way to brainstorm, looking at topics from different angles to spark ideas for blog posts.
32 Look for topic ideas in online communities like Reddit, Quora, and LinkedIn Groups to stay in tune with what people are talking about32. Use SEO tools to analyze your competitors and find content that’s doing well, then create your own content that meets your audience’s needs.
By being passionate and focusing on your audience’s needs, you can make content that informs, entertains, and shows off your Niche Expertise. This builds a loyal readership.
Building Loyal Readership with Consistency
Creating a regular blog schedule is key to gaining loyal readers and keeping them engaged33. Most businesses see blogging as crucial for building their brand, and 72% of consumers trust brands that regularly share quality content33. To grow a loyal following, it’s vital to plan your content well and share it consistently.
Start by setting a realistic posting schedule and sticking to it33. Beginners should aim for one new post each week. This helps in building a steady flow of content and keeps your audience interested33. By sharing valuable content often, you show your expertise, gain trust, and keep your readers coming back.
Using SEO can also boost your blog’s visibility and effectiveness33. SEO can increase your blog’s organic traffic by 40%, making it easier for people to find and read your content33. Also, 76% of readers prefer blogs that mix text, images, and other media, so vary your content to meet different tastes.
Sharing your blog on social media is another great way to grow your audience and build a community33. 85% of businesses use social media to spread the word about their blogs and connect with readers33. Interacting with your readers and responding to their comments can make your brand more relatable and loyal readers more engaged, increasing loyalty by 50%33.
By sticking to a consistent blogging routine, you can grow a loyal following and boost your brand’s trust and authority33. Keeping up with trends, adapting, and focusing on content that adds value can lead to a 70% increase in audience engagement and brand growth33.
Optimizing Blogs for Search Engines
As a blogger, I know how key it is to make my content search engine friendly. This means doing deep keyword research, making strategic titles, and following SEO best practices34. With search engine algorithms always changing, I must keep my content fresh to stay visible and rank well.
Using on-page SEO tactics like longer-tail keywords and alt text for images helps me rank better and attract visitors35. Getting backlinks from respected sites boosts my ranking, and internal linking makes my blog easier to navigate35.
Adding new, quality content often makes search engines like Google index my site more, which grows my organic traffic35. Tools like Semrush’s SEO Writing Assistant improve my blog’s readability and SEO score, making sure it meets Google’s standards and connects with my audience34. By keeping up with SEO trends and using the right tools, I can keep optimizing my blogs and reach more people online.
Source Links
- https://www.lrswebsolutions.com/Blog/Posts/94/SEOContent-Writing/Blog-Best-Practices/blog-post/
- https://www.bluleadz.com/blog/blogging-best-practices-to-know
- https://sheknowsseo.co/how-many-blog-posts-before-launching/
- https://blog.hubspot.com/marketing/blogging-frequency-benchmarks
- https://www.mayaelious.com/what-to-do-when-you-want-to-blog-about-more-than-one-topic/
- https://samanthanorth.com/most-profitable-blog-niches
- https://www.b12.io/resource-center/content-creation/how-to-find-your-blog-niche-and-build-an-audience.html
- https://themomtastic.com/profitable-blog-niches-with-low-competition-in-2024-what-we-recommend-for-new-bloggers/
- https://www.noboundsdigital.com/blog/the-only-5-blogging-best-practices-you-will-ever-need
- https://crownsvillemedia.com/how-often-should-i-write-new-blogs
- https://www.hostinger.com/tutorials/how-to-start-a-blog
- https://www.semrush.com/blog/pillar-page/
- https://community.hubspot.com/t5/Blog-Website-Page-Publishing/Want-to-set-my-Blog-Page-as-a-Pillar-Page/m-p/285846
- https://www.singlegrain.com/content-marketing-3/pillar-posts/
- https://blog.hubspot.com/marketing/content-marketing-plan
- https://blog.storychief.io/blog-content-strategy
- https://www.geeklymedia.com/blog/10-reasons-why-a-long-term-content-marketing-strategy-works-best
- https://www.skippet.com/organization-guide/how-to-organize-blogs-and-articles
- https://www.elegantthemes.com/blog/wordpress/how-to-create-multiple-blogs-on-one-wordpress-website
- https://blog.hubspot.com/blog/tabid/6307/bid/34143/12-inspiring-examples-of-beautiful-blog-homepage-designs.aspx
- https://growthnatives.com/blogs/analytics/metrics-targets-and-their-role/
- https://databox.com/most-important-blog-kpis
- https://blog.hubspot.com/website/engagement-metrics
- https://medium.com/practice-in-public/i-quit-my-blogs-and-replaced-them-with-three-simple-free-writing-platforms-8e2569c81578
- https://optinmonster.com/blogging-statistics/
- https://blog.hubspot.com/marketing/business-blogging-in-2015
- https://www.linkedin.com/pulse/we-surveyed-11051-bloggers-over-10-years-heres-what-andy-crestodina
- https://contentatscale.ai/blog/how-to-manage-multiple-blogs/
- https://bootcamp.uxdesign.cc/quality-vs-quantity-which-one-to-choose-at-work-71063cdb93fc
- https://www.growandconvert.com/content-marketing/b2b-blog-strategy/
- https://www.blogtyrant.com/why-i-dont-post-regularly-and-why-you-shouldnt-either/
- https://www.bluleadz.com/blog/6-tips-to-write-better-business-blogs
- https://markitors.com/beginner-blogging-tips-for-building-your-brand/
- https://www.semrush.com/blog/blog-seo/
- https://blog.hubspot.com/marketing/blog-search-engine-optimization