Lisa Leake kicked off her blog, “100 Days of Real Food,” in 2010. She didn’t know then how deeply her message would resonate. The blog’s launch – a vow to stop eating processed and refined foods for 100 days – sparked a celebration of clean eating. It not only changed Lisa’s life but prompted a … Read more
A beauty blogger from Oklahoma City turned her passion into a huge cosmetics brand. Huda Kattan has over 54 million followers on Instagram. She founded Huda Beauty, now worth billions. Her story shows the power of love for your work, not giving up, and smart online marketing. Huda Kattan kickstarted her brand in 2010 with … Read more
In 2008, Gina Homolka kick-started her food blog, Skinnytaste. It quickly attracted 6 million Facebook fans and over 2 million Instagram followers. This blogging success story tells of Gina’s journey from a casual cook to a celebrated food blogger, entrepreneur, and author. She focuses on creating healthy recipes using fresh, seasonal ingredients and careful portion … Read more
A Beautiful Mess, the famous lifestyle blog, began with sisters Elsie Larson and Emma Chapman. When the blog hit its tenth year in 2017, it showed how far they’d come. It started as a simple hobby in 2007. The story of Elsie Larson and Emma Chapman is about never giving up. They started their blog … Read more
Joanna Goddard’s blog, “A Cup of Jo,” today, has about 1 million visitors every month. It’s a leading name in the lifestyle blogging sphere. Starting from simple origins, Joanna’s story takes us through her move from Michigan to New York City. This leap signified her unyielding commitment to her aspirations, even amidst hardship. She managed … Read more
Emily Schuman started her blog, Cupcakes and Cashmere, five and a half years ago. She wanted to share her love for fashion, beauty, interior design, and food. Little did she know, it would lead her to a phenomenal journey. Even with a full-time job in advertising, Schuman managed her blog. She was smart about how … Read more
From the start as a small email to seven friends, Maria Popova’s Brain Pickings has become a top online spot. Now, it reaches over 5 million people every month. Her unique path as a literary expert, critic of culture, and thinker has made her a standout in online publishing. Starting in 2006, Brain Pickings has … Read more
In 2018, Gwyneth Paltrow’s Goop was worth $250 million. Back in 2008, it was just a tiny weekly newsletter. This shows how Paltrow saw a big chance in the market. She turned her small start into a big success story. Goop started with 150,000 subscribers its second year. But, Paltrow didn’t rush to make money. … Read more
In 2009, Time Magazine named Confessions of a Pioneer Woman one of the top 25 blogs. It was a big win for Ree Drummond, who started the famous blog. Drummond began her journey as a ranch wife, known as the Pioneer Woman. She had no blogging experience before. In 2006, she started her blog “The … Read more
Long before we used the terms “influencers” and “authenticity,” Heather Armstrong was shaking up how we show ourselves online. Through her blog, Dooce, she made as much as $50,000 a month, making her a top “Mommy Blogger” and landing on Forbes’ 2011 most influential women in media list. Heather’s blogging success story was all about … Read more